It is getting harder and harder to ignore Pinterest, especially if you’re an eCommerce or travel company. Pinterest has been growing steadily every year and user engagement is skyrocketing, thanks to Pinterest’s devotion to user feedback that has led to consistent innovation and improvement of the platform. Pinterest user behavior and platform intent make it a very unique opportunity for marketers.
In this lesson, Paid Social Account Manager Aaron Childs, will breakdown the steps on how to get a Pinterest ads campaign going, from start to finish.
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What you'll learn in this lesson
- Where to start your campaign
- Details you’ll need to know before starting your campaign
- Overview of Audience Targeting
- Formatting your keywords