The Shared PPC Department
for Complex Businesses
Managing campaigns for multiple brands, regions,
and/or service lines is complex. We increase market share
through our deep experience operating as a shared service
for "multifocused" organizations.
“We’re starting to be seen as a key player within the
company […] and Hanapin had a huge role in helping us.”
“Hanapin is curious. If they see something that looks off,
they’ll present it to us. They’re not just ticking off hours.”
(The Total Economic Impact™ Of Hanapin Marketing PPC Campaign Management Services, a commissioned study conducted by -Forrester Consulting, March 2018.)
“The ability to lean on Hanapin to be in the account and manage
and expand on our brand is paramount to our success over the last year”
“I am a huge fan of Hanapin because they prove their
advertising expertise through their blogs, conferences,
and real life work. […] Agencies simply cannot fake
that level of knowledge.”
Adapt your brand to the ebbs and flows of reality with the support of a flexible agency focused on your unique pressing problems.
Impact your entire business with a team
that can deconstruct your issues and provide an informed POV.
Focus on the PPC Community
- Complex Business Solutions
- PPC Hero
- Hero Conf
- Speaking Events
Juggling multiple brands is tricky and creates unique problems. If you have brands that are really similar to each other, how do you keep them from competing against one another or cannibalizing them? Or if you have brands that are completely different from one another – how do you allocate budget for each?
View the Playbook