75% of advertisers have increased their budgets in Google Ads (formerly AdWords) every year for the last 3 years. Over 60% spent more in Facebook. Will the duopoly continue in 2018? Give your 2 cents! Every Fall Hanapin puts out a State of PPC report that establishes benchmarks, identifies trends, and helps marketers around….
Digital Summit Atlanta (happening May 22-23, 2018) includes 55+ in-depth sessions & workshops that will not only help you stay ahead of the latest digital trends but also provide you with tons of practical, game-changing takeaways you can immediately apply to your marketing strategy. Brands that will be speaking comprise of Netflix, The Coca-Cola Company,….
As the largest PPC event in the WORLD, Hero Conf will return to Austin for the first time since 2014 at the Hilton Austin. It’s here, that you’ll discover the true PPC community, a group of PPC fanatics new and old that share a passion, a love to collaborate on solutions, and simply have fun….
eTail is a global conference series with major events in the Palm Springs, Boston, Toronto, London, Berlin, and other International cities. Featuring 10,000 retailers, eTail West will take place in Palm Springs, California February 26th – March 1st. And the Hanapin team will be there! (L to R) Kayla Kurtz, Danny Friscia, Tom Hootman, Jessica….
There’s a couple of things you should know about Hanapin Marketing: We’re a digital marketing company that focuses on PPC (which includes paid search, paid social, display, mobile, and programmatic) We produce the popular industry blog PPC Hero The Largest All PPC Conference, Hero Conf, is also produced by Hanapin We are a HUGE supporter….
For the second year in a row, Hanapin has curated a list of valuable and inspiring presentations in a variety of areas to help motivate and inspire your team. For 2018, we’ve refreshed the list with powerful new talks, up-to-date stats and features, and compelling presentations. You’ll find presentations by the likes of Larry Kim,….
Hanapin’s Director of HR, Rebecca Reott, will be speaking at the South Central Indiana HR Association Seminar in July 2018. An affiliate of the Society of Human Resources Management, SCIHR offers networking, information, professional development, and continued support of excellence in Human Resources. Since joining Hanapin, Rebecca has helped propel the company from #40 to….
Engage Conference is a one-day digital marketing conference in Portland Oregon, presenting multiple informative learning tracks and panel sessions. The conference is designed to provide expert insight into the latest strategies and technological advancements in digital marketing, including social media, content, UX/design, creative, advertising, SEO and paid media. Hanapin’s Associate Director of Search, Matt Umbro….
Ask a PPC account manager what’s the best way to do something and I bet 95% of the time the answer is, “it depends on your account/the situation”. The reason for that is that, well… it does. With this in mind, below are some of the most common questions we hear from new account managers,….
Getting people’s attention and getting them to take action is increasingly hard – especially online. The quantity of social media and other messaging makes us all at least unwilling, if not unable, to focus. So why does some marketing resonate and motivate better? In this new webinar, Chief Confidence Officer from the American Confidence Institute,….