University of New Hampshire Alum and Hanapin’s Associate Director of Services, Matt Umbro, will discuss how he grew a community and his personal brand in the founding of popular Twitter Chat, #PPCChat. His session will take place at the University of New Hampshire in the Horton First Floor Lounge on Thursday, Otober 3rd from 12:45pm – 2pm.

He’ll discuss:

• Developing a personal brand
• Networking
• Finding jobs and interviewing
• Digital marketing
• How his Communication degree prepared him for the job market

More about Matt

Matt is the Associate Director of Search at Hanapin Marketing.  His first job was as a Search Engine Marketer at PixelMEDIA in Portsmouth. There he developed an affinity for Pay Per Click (PPC) marketing.  Using social media to build his personal brand, he has become an industry influencer, a fact that he credits with helping him secure his last two jobs.

Today, Matt works remotely for Hanapin Marketing, which is based out of Bloomington, Indiana. Along with running PPC campaigns, he manages a team of marketers and helps them grow their own personal brands. Matt’s Communication degree has helped him immensely throughout his career. He credits his education for helping him become a critical thinker, better writer, and strong communicator.

Got questions for Matt? You can reach out to him on Twitter @Matt_Umbro.