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Most Effective PPC Channels of 2016

Every year, Hanapin Marketing surveys hundreds of advertisers to get their opinion on industry trends, effective channels, what areas they are investing their budget in, and where they see things going in 2017. This comprehensive report is called the State of PPC 2016/2017.


In the below micrographic, we dive into one particular area of the report, The Most Effective PPC Channels of 2016. In our survey, we asked advertisers what channels they were spending money in and which ones were the most effective for them this year. Here are the results!