Your Expert InstructorLauren RosnerSenior Project Manager Hanapin Marketing

Lauren Rosner, Senior Project Manager, gives a simple breakdown for what PPC stands for, how it works, and what it looks like. She also goes through examples of how PPC works for different companies. This is a great, short lesson for those that need a brief overview for PPC.

What you'll learn in this lesson

  • What PPC is
  • The different types of PPC ads
  • Examples of ads