Diving into the world of PPC advertising can be intimidating and overwhelming. The Google platform is typically the first engine we recommend testing when new to PPC advertising. If you need a quick video on how to get started, then this is the lesson for you. Hanapin’s Growth Marketing Manager, Alaina Thompson, will do a quick breakdown on how to get your first ad campaign started.
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What you'll learn in this lesson
- Where to go to create your ad campaign
- Step-by-step process on creating the campaign
- What different settings and options mean and how you might use them
