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With the State of PPC, Hanapin Marketing’s annual survey of the pay per click (PPC) advertising industry, we look under the hood of advertising’s fastest-growing industry and find out what makes it tick, year by year. This year, hundreds of marketing professionals—both influencers and decision makers from a variety of brands and digital marketing agencies—completed our survey and collectively reached some very clear conclusions. Download the State of PPC for the most comprehensive statistical breakdown of the digital ad industry to date—and to draw your own conclusions about where we’re headed.
In this report you will find: